#ShareTheLoad – Why is laundry only a woman’s job? An important message for our boys.

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A new action-oriented movement idea for Ariel that aims to discuss a latent but simmering tension point in society:

Is laundry only a woman’s job?

Wouldn’t it be great to build a society where husbands and wives share the load?

Because where there is equality there is true happiness.

Just for this week ponder the messages that you are unconsciously teaching your children about gender stereotypes.

Imagine that you have a Camcorder Camera on your shoulder recording what YOU do and say and reflect on the messages and values that you are teaching both your girls and your boys.

You may be surprised – no finger pointing or beating yourself up, but just make some small changes that will make a BIG difference  over time in your children’s lives starting today …….

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